The Brakke Assessment Tools

The best work doesn’t just engage your brain; it uses your talents, speaks to your motivations and encourages the best behavior in you and your team.

Understanding what you need at work starts with understanding yourself. Are you an outgoing person who loves talking with new people, or are you more reserved? Do you get excited about competition or prefer a more harmonious environment? Do you ask lots of questions or sit back and observe? Do you tend to focus on the big picture, the details or how certain actions impact people?

The reasons for these characteristics lie within you: your communication and work preferences and tendencies, and your internal motivations. They determine which situations give you energy and which drain you.

We use a variety of tools to help you understand yourself and what being your best means for you.


Have you ever been given performance feedback telling you to focus on your weak spots and leave your strengths alone? That’s the old way of improving employee performance. It’s outdated and it doesn’t work.

Studies have shown1 that an approach based on understanding and magnifying strengths is far more effective for improving performance. Our CliftonStrengths certified coaches will help you dig deeply to understand what your strengths in the workplace really are, and how you can build them up even more to be at your best.

The CliftonStrengths assessment helps you discover what you naturally do best, how to develop your greatest talents into strengths and how to maximize your potential.

Millions of people around the world have completed this assessment; more than 90% of Fortune 500 companies have used it to help leaders and their teams become great in areas where they are already good.

CliftonStrengths began with a simple question: What would happen if we studied what was right with people rather than fixating on what’s wrong with them? Years of research2 on helping people understand who they are and how they can become the best version of themselves resulted in the core tenet of CliftonStrengths:

Talent x Investment = Strengths

When you understand your Talents, you can determine how to develop them into actual Strengths. People who have regularly use their Strengths are six times as likely to be engaged in their jobs, and three times as likely to report an excellent quality of life. They are more confident and more likely to reach their goals.

Ready to start building on your strengths? Contact us to get started.

ADVanced Insights Profile

Another powerful tool in our toolbox is the ADVanced Insights Profile, which is based on sound science and our team’s deep animal health and animal nutrition industry experience. Because we know what it takes to succeed and be happy in this business, we can help you emphasize your strengths and bring your best self to your work.

The ADVanced Insights Profile uses 3 tools to focus on 3 questions:

The Attribute Index: What are your natural talents?
This section assesses your strengths in more than 80 business-related areas and assesses your decision style: is it personal, practical or analytical? Based on the ground-breaking work of Dr. Robert Hartman, this Attribute Index highlights individual talents that are almost impossible to see through everyday interactions.

The Values Index: What motivates you to use those talents?
Understanding your motivations requires digging deeply into yourself, to understand what drives your passion, your energy, and your inspiration. The ADVanced Insights Profile uses the Values Index to investigate this question across seven dimensions of motivation. It answers the question, “What inspires you to give your all?” The Values Index is one of the most powerful profiles on motivation available.

The DISC Profile: How do you prefer to use your talents?
We use the DISC profile to explores your natural behaviors and habits at work. While critical to your success, these are relatively easy to see and if necessary to change. For changing ineffective behaviors, knowledge is power. We give you that knowledge.

Ready to understand your authentic self? Contact us to get started.

The ADVanced Insights Profile for Teams

Teamwork is all about people: each person working at their best to create top team performance. How do you help your team reach that level? Too many companies use training or team-building exercises that don’t reveal the real problems. Things get better for a little while, and then the problems reappear.

We believe in diagnosing the root of the issue and addressing it specifically. This is the only way to solve the problem and allow the team to work at its best.

For a team assessment, all team members, including the leader, take the ADVanced Insight Profile. We summarize the results, presenting the opportunities for improvement. We work with the team leader to develop an action plan to improve team performance.

In a very short time, the ADVanced Insights Profile and the Brakke Consulting team will show you what you need to fix, and how to fix it.

Ready to know yourself and your team better? Contact us to get started.

1. Asplund, J and Blacksmith, N: The Oxford Handbook of Positive Organizational Scholarship. Oxford University Press, 2011
2. Rath, Tom: Strengths Finder 2.0, Gallup Press, 2007

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